CPH kids. When? 2-5 February Opening hours Thursday-Saturday 9am-6pm Sunday 9am-5pm. Where? Tap1 Ny Carlsberg Vej Copenhagen V

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1 Fashion Fair CPH kids When? 2-5 February 2012 Opening hours Thursday-Saturday 9am-6pm Sunday 9am-5pm Where? Tap1 Ny Carlsberg Vej Copenhagen V Organiser Tap1 Website 97_

2 ...a fair presenting the most ambitious brands in the industry, both nationally and internationally. Expect more we do! Lone Holm, CEO, CPH kids 4 questions to the CEO of CPH kids, Lone Holm Q and A Go visit CPH kids! Q Please explain the concept of CPH kids A It is our ambition to create a new look and add an energetic feel to our fair and to infuse new spirit into presenting at a fair. This has led to a fair presenting the most ambitious brands in the industry, both nationally and internationally. Expect more we do! The CPH kids Fashion Fair consists of several interesting zones where you can be inspired. Visit the show movie area, trend zone, and the creative corner or art exhibitions. Enjoy lovely food, juices and coffee in our cosy café area. Also meet our media partners, Vouge Bambini, Kid s Wear Magazine, Doolittle, Papier Mache, LUNA, MILK and Junior Magazine. All our media partners play an active part at the fair as most of them are making a photo shoot with the brands that are exhibiting. When visiting CPH kids you will experience four days of unlimited inspiration for everybody involved. No walls, an open dialogue and tremendously good vibes. Q What type of buyer does CPH kids target? A International buyers with a curious mind and interest in the evolvement of kid s fashion. Buyers who seek the new, the best, the edgy and the environmentally friendly! Lone Holm, CEO, CPH kids Q Why should a retailer visit CPH kids? A CPH kids has become a nest for new upcoming brands and designers from all over the world, which makes every visit an inspiration! A good mix of commercial and upcoming brands, but also luxury and designed children s wear. Q Name three reasons for buyers to attend Copenhagen Fashion Week in February 2012 A 130 of the best brands are on show / Free entrance, when registering online at / Inspiring, cosy atmosphere! _98 99_

3 Artikel/article Molo expands with a clothing line for older children Af Helle Mathiesen Den danske børnetøjsspecialist Molo udvider med tøj til de lidt ældre børn. - Det er en helt naturlig udvikling for os, idet vi egentlig bare følger vores eksisterende målgruppe af børn, der nu bliver ældre. Vi vil gerne tilbyde dem at fortsætte med at gå i tøj fra molo, men er selvfølgelig bevidst om, at børn på år kræver et andet modemæssigt udtryk end de yngre børn. Derfor tænker vi nu to målgrupper ind i hele kollektionen molo junior til de små børn og molo young stars til de ældre børn, der bruger op til størrelse 164, siger produkt- og marketingdirektør Rikke Bundgaard Jepsen. Molo young stars har fokus på jeanswear, cool detaljer samt helt nye kvaliteter og print. Molo udstiller på CPH kids med den brede kollektion, der også tæller diverse tilbehør. The Danish children s clothing specialist Molo expands with a clothing line for older children. - It is a completely natural development for us, as we are simply continuing to address our existing target group of children who have now become slightly older. We want to continue to offer them the possibility to wear Molo, but we are fully aware that 10 to 12 year old children s perception of style is quite different from that of younger children. That is why our collection now features two target groups - molo junior for young children, and molo young stars for the older children, sizes up to 164 cm height, says product and marketing manager Rikke Bundgaard Jepsen. Molo young stars focuses on jeans wear, cool details, as well as completely new qualities and prints. Molo exhibits at CPH kids with their wide collection that also includes various accessories. Molo _100

4 Artikel/article Meningsfuld børnemode fra Fred s World Environmental-friendly fashion for children Fred s World by GC tror på tøj med en historie, der kan lære børnene noget bl.a. om naturen. Tøjet er produceret med omtanke for miljøet og med fokus på bæredygtighed. The founder of Novotex, Leif Nørgaard, was a pioneer in the field of environmentally friendly textiles. Fred s World is the first complete collection by Sanne Nørgaard, the daughter of the founder. All styles in this children s wear brand are made as environmentally friendly as possible. Fred s World by GC arbejder under mottoet fashion rules og demonstrerer, at mode og økologi sagtens kan gå hånd i hånd. Kollektionen til efteråret 2012 indeholder bl.a. styles med print, modeller i uldjersey, i maskinvaskbart merinould og i blødt uldfleece til eksempelvis middags- men på den sjove måde. Der er generelt fokus på genbrug og miljøvenlig opførsel. Børnene kan lære, hvordan man bygger en robot med almindelige dagligdags ting som kasser og flasker, fortæller Maria Ruston, der er designer på Fred s World by GC. Om Novotex, producent af Fred s World by GC Novotex var de første i verden til at producere en T-shirt i økologisk bomuld, og siden har virksomheden formået at bringe bæredygtighed og certificeret økologisk bomuld ind som parame- luren i barnevognen. Fred s World by GC har atter udvidet genren in- tre på børnetøjsmarkedet. Siden 1980'erne er Kollektionen er udvidet med funktionelle vin- den for tøj, der er fremstillet af certificeret øko- Novotex gået i front og har sat en ære i at præ- terjakker, og overtøjet er fremstillet i hundrede logisk bomuld. sentere et brand, hvor design, kvalitet og miljø- Fred s World by GC procent genanvendte materialer der går 18 plastikflasker til en lille flyverdragt. - Stilen er farvestrålende med fokus på pasform og mange print. Det er tøj, som lader børn være venlig produktion går op i en højere enhed. Hos Fred s World by GC er langt de fleste styles GOTS - Kombinationen mellem funktionstøj og bære- børn, men med en kant, som gør, at det ikke på certificeret GOTS er den højeste certificering dygtighed er helt unik og skaber helt nye mulig- noget tidspunkt bliver kedeligt og ligegyldigt, inden for økologisk mærkning af tøj. heder for outerwear. Vi har sendt Fred i skole siger Maria Ruston. Fred s World by GC is a brand coming from Den- tion, processing, manufacturing, packaging, la- Denmark East, Maria: mkb@fredsworld.dk mark. The textile company was the first in the belling, exportation, importation and distribu- Denmark West, Tenna: tng@fredsworld.dk World to produce a T-shirt made of certified or- tion of all natural fibres as well as social criteria. Norway, Marianne & Susanne: ganic cotton back in The founder of Novo- At the moment, GOTS is the strictest label in the marianne@guttelus.no tex, Leif Nørgaard, was a pioneer in the field of world. All Fred s World by GC garments made Germany, Hr. Hesselbarth: environmentally friendly textiles. Fred s World of cotton are labelled with GOTS. To learn more handelsvertretung@kabelmail.de is the first complete collection by Sanne Nør- you can visit Benelux, Moose Agency, Yvonne: gaard, the daughter of the founder. All styles in this children s wear brand are made as environ- Oeko-Tex 100 info@mooseagency.com Spain, Ximena: decuentos@gmail.com mentally friendly as possible, and certified ac- The Oeko-Tex Standard 100 certification as- Japan, Ms. Ono: c.ono@novotexjapan.com cording to the concept. sures that textile products are tested to be free GOTS from harmful levels of more than 100 substances known to be detrimental to our health. Fred s World by GC head office: Novotex A/S, Wholesale division, The aim of the standard is to define require- The label does not have any criteria for organ- Ellehammervej 8, DK-7430 Ikast ments to ensure organic status of textiles, from ic origin and does not have any requirements phone: info@fredsworld.dk harvesting of the raw materials, through envi- to production methods. This means that it is a For more information: ronmentally and socially responsible manufac- health label not an environmental label. In gar- Fred s World exhibits at CPH kids i TAP1. turing up to labelling in order to provide a cred- ments where the GOTS label is not possible like ible assurance to the end consumer to you. This in the rainwear Fred s World still have very standard for organic textiles covers the produc- high standards. _ _

5 Artikel/article Design that aids Af Jette Aaes For fjerde gang samarbejder Ungdommens Røde Kors og udstillerne på CPH kids om at samle penge ind til udsatte børn i Danmark. Denne gang støtter de børn på kvindekrisecentre. The employees of CPH Kids and the volunteers of the Danish Red Cross Youth design t-shirts together with the children from the asylum centre Kongelunden. The t-shirts were later sold at the charity booth. Résumé Design that aids For the fourth time the Danish Red Cross Youth and the exhibitors at CPH kids collaborate on raising money for marginalised children in Denmark. This time children at women s crisis centres are supported. The collaboration between CPH kids and the Danish Red Cross Youth began in 2008 in connection with the Haiti earthquake. Since then, the children s fair and the youth organisation have expanded the collaboration, and during each fair significant amounts of money have been raised at the charity booth. The whole amount goes to the Danish Red Cross Youth, which helps children with problems such as loneliness, abuse, poverty and violence. En kold tirsdag vinteraften varmer glade børne øjne køkkenet op. Frivillige fra Ungdommens Røde Kors er mødt op på et kvindekrisecenter i København, og sammen med børnene bliver der rørt, æltet og bagt i køkkenet. - Formålet med aktiviteterne er at give børnene nogle gode og positive oplevelser samtidig med, at de får tid væk fra deres mødre og dermed fra den krævende og udmattende "beskytterrolle", som mange af børnene reelt har påtaget sig gennem flere år, siger Stine Buje Christensen, kommunikationskonsulent i Ungdommens Røde Kors. De frivillige fra Danmarks største humanitære ungdomsorganisation laver aktiviteter med børnene på kvindekrisecentret hver uge. Her giver de børnene en oplevelse af, at voksne godt kan være nærværende, anerkendende og stabile, og det er netop det arbejde, som udstillerne på CPH Kids under februars messe støtter op om. En lang række designere og børnetøjsfirmaer på messen har doneret smart og cool børnetøj til den såkaldte charity-bod. Her kan gæsterne på CPH kids købe tøjet og samtidig støtte den gode børnesag. - Erfaringsmæssigt indsamler vi omkring kroner ved at sælge børnetøj i charityboden. Pengene sætter os i stand til at opstarte nye aktiviteter for de udsatte børn i Danmark, der endnu ikke har fået hjælp, siger Stine Buje Christensen. Samarbejdet mellem CPH kids og Ungdommens Røde Kors begyndte i 2008 i forbindelse med jordskælvet i Haiti. Siden har børnetøjsmessen og ungdomsorganisationen udbygget samarbejdet, og under hver messe lykkes det at indsamle betydelige summer i charity-boden. Pengene går ubeskåret til Ungdommens Røde Kors, der hjælper børn med problemer som ensomhed, misbrug, fattigdom og vold. I december støttede CPH Kids og Ungdommens Røde Kors børnene på et kvindekrisecenter i København med et julearrangement, hvor børnene blandt andet modtog julegaver og fik serveret julemad fra Claus Meyer. The charity booth abound in children s wear that the designers at the children s fair CPH kids have donated for the benefit of the work of the Danish Red Cross Youth for marginalised children and young people _ _

6 Nye striber og farver fra FUB / Exciting color combinations from FUB Kort nyt NEWS IN BRIEF Fall 2012 CPH Kids 2-5 February Stand 026 Som altid byder også den nye kollektion til A/W 2012 på en vifte af nye striber og farver med mange kombinationsmuligheder. FUB er kendetegnet ved kvalitet og fokus på pasform. De velkendte styles introduceres med et nyt twist, og desuden udvides kollektionen på udvalgte styles med størrelserne 140 og 150. Herudover vokser babykollektionen med flere styles og størrelser, oplyser Anne-Sofie Olrik fra FUB ApS i Hinnerup. Résumé The classic and well known styles from FUB are introduced with a new twist and exciting color combinations. The sizes have grown with an introduction of size 140 and 150 in selected styles. The baby collection is growing with more pieces, sizes and a colorful variety in many styles. Småfolk lancerer skoletasker / Småfolk launches new cool school stuff Det succesrige børnetøjsbrand Småfolk lancerer skoletasker på CPH kids. - Vi glæder os meget til at præsentere indkøberne for en super-sød og funktionel serie skoletasker helt i tråd med den kendte stil fra Småfolk, udtaler salgsdirektør Carina Olsen. Småfolk launches a new multifunctional school bag. One for the boys and one for the girls, in fresh blue and purple colors, with Småfolk s apple logo all-over printed, in a nylon quality. Lots of details, such as net pocket on each side for the water bottle or funny treasures found at the playground. Front pocket with reflex apple logo for the lunchbox. Inside, two rooms divided by zippers, with great space for schoolbooks and perhaps the gym outfit. Extra amplification towards the back and padded straps, attached with an ender for house keys or bus passes. In addition, a pencil case with apple pens, rubber and rulers. New brands at CPH kids 4funkyflavours / BLUBLU / BOCK Cph / Dingarings / Drappa Dot / Emma Levine Kids and Baby / Fred's World by GC / FUB / Heart Felt Creations / La Queue du Chat / Little Mountains by iis / Macarons / Maya Organic / Mini A Ture / Moccis / OopsyDaisyBaby / Scrufnut Kids Cards / Tag*a*long / Waddler _106

7 CPH Kids udstiller/exhibitor navn/name Indkøberens notater / buyer s notes stand no. emne/topic budget/budget _108