8-10 January 2014 Copenhagen

Transkript

1 designtrade.dk 8-10 January 2014 Copenhagen Open Conference: Design is Business Shopper s Stage: The Future Shop Drama, Forest 2.0, Talisman & Nursery Italian design for the Scandinavian market Hear how design creates value for the business world and society Meet the hottest trend experts, interior designers and bloggers Experience the four trend zones and be inspired Tempo Italiano - an exhibition showing the top names of italian design

2 SINCE 1953 DESIGN TRADE Bella Center - Copenhagen STAND C1-030 FORMEX Stockholm STAND B01:41 AMBIENTE Frankfurt HALL STAND C02 DesignTrade Catalogue / Page 2 ØRSKOV & CO. BYBJERGVEJ ESPERGÆRDE DENMARK

3 Contents Preface...4 Information...5 Food... 6 Blogger s Zone... 8 Shopper s Stage: The Future Shop Design Schools...16 Italian design for the Scandinavian market...18 Open Conference: Design is Business A world of scents...23 Hall plan...24 Exhibitor list Brand list...32 Hall B Hall Plan B2 B3 B4 B5 METRO Hall E BRANDS PRESS & ORGANISERS OFFICE TREND ZONE SHOPPER S STAGE TREND ZONE BLOGGER S ZONE MAIN LOBBY MAIN ENTRANCE TREND ZONE TREND ZONE BELLA SKY DESIGN IS BUSINESS TALENT STREET Hall C1 Hall C2 Hall C3 Hall C4 Hall E Brands Hall C1 Design / Gifts / Furniture Hall C3 Interior Living: Tableware / Kitchenware Hall C4 Kids & Toys / Garden / Delicacies Hall C2 Interior Living: Textiles designtrade.dk #designcph /designtrade.dk designtradeblog.dk DesignTrade Catalogue / Page 3

4 Preface Velkommen til DesignTrade I august afviklede vi første version af DesignTrade med et stort antal besøgende og bred synlighed. Vi har skabt et godt fundament for Danmarks nye designmesse med en ambition om at blive Nordens foretrukne designmesse og samlingssted for hele branchen. Derfor er et bredt samarbejde med branchen en prioritet, vi arbejder målrettet med. Vi har indgået et samarbejde med Danish Design Association, og flere andre stærke samarbejder er allerede i støbeskeen. Med en arbejdstitel som kunne lyde: Copenhagen Design Week, ønsker vi at samle branchen og på længere sigt inddrage København som by. Et arbejde, der forhåbentligt munder ud i en stor integreret designuge ligesom modeugen er det i dag. DesignTrade skal fortsat skabe de bedste rammer for handel, men vi skal også være stedet, hvor vores gæster kommer og får ny viden. Derfor præsenterer vi igen et bredt udbud af inspirerende oplæg og foredrag under navnet Design is business. Samtidig arbejder vi sammen med den svenske trendekspert Stefan Nilsson, som har høstet stor skandinavisk anerkendelse. Han står for flere trendområder, hvor der vil være inspiration at hente! Talentudvikling i branchen er også et af fokusområderne på DesignTrade. Det er et område, som vi også fremadrettet vil støtte mere op om. Derfor har vi udvidet talentområdet Talent Street, hvor man denne gang kan møde endnu flere nye og innovative designere. Endelig kan vi byde velkommen til det nye initiativ Shoppers Stage: The Future Shop, hvor der deles gode idéer og viden om fremtidens butik og indretningsdesign. Vi håber, at du får tre inspirerende dage på Design- Trade! Venlig hilsen Jacob Schmidt, Salgs- og marketingdirektør, Bella Center. Welcome to DesignTrade In August we held the first edition of DesignTrade, attracting a large number of visitors, establishing a strong foundation for Denmark s new design fair going forward. Our ambition is to become Scandinavia s preferred design fair and gathering place for the entire industry within just a few years. Therefore, we value and work hard to ensure broad cooperation with the industry. We have partnered with Danish Design Association, while a number of other strong collaborations are in the pipeline. Our working title could be: Copenhagen Design Week, with this title we seek to bring the industry together and eventually involve the city of Copenhagen. We hope that these efforts will result in a major, integrated design week like the fashion week is today. DesignTrade will continue to create the best setting for business, while also being the place where visitors come to gain new knowledge. We once again present a wide range of inspiring talks and presentations under the heading Design is business. We have also partnered with the renowned Swedish trend expert Stefan Nilsson, who will oversee a number of trend areas featuring tons of inspiration! Talent development in the industry is also a key area of focus at DesignTrade and we are aiming to contribute even more support in this direction going forward. We have expanded the Talent Street area, where visitors will discover even more new and innovative designers. Lastly, we welcome the new initiative, Shoppers Stage: The Future Shop, a forum for sharing good ideas and knowledge about the future of shopping, store and interior design. We hope that you will enjoy three inspiring days at DesignTrade! Best regards Jacob Schmidt, Sales and Marketing Director, Bella Center See you at DesignTrade Autumn August 2014 DesignTrade Catalogue / Page 4

5 Information Address Bella Center A/S Center Boulevard 5 DK-2300 Copenhagen S info@designtrade.dk designtrade.dk Opening Hours Wednesday Thursday Friday Minimarket and Post Office Wednesday Thursday Friday Flowershop Wednesday Friday Copy Service Center Wednesday Thursday Friday The Team Sales and Marketing Director: Jacob Schmidt Product Manager: Rasmus Øland Senior Exhibition Coordinator: Merete Bartholdy Relations Manager: Hans Snestrup Account Manager: Thomas Rosenberg Højland Account Manager: Martin Machon Account Manager: Christina Øster Architect: Søren Nielsen Technical Exhibitor Service: Karina Bay PR Manager: Sugasini Sooriyakumaran PR Consultant: Karin Rasmussen Catalogue: Horisont Gruppen a/s With reservations for potential typing errors and/or corrections made after catalogue printing. STAND NR C3-004 WE ARE PROUD TO PRESENT A NEW RANGE OF PRODUCTS. SOME OF THEM HAVE BEEN CREATED WITH VALUABLE INPUT AND IDEAS FROM OUR CUSTOMERS. COME VISIT OUR STAND AND SEE THE RESULTS. 100% CERTIFIED ORGANIC COTTON (GOTS) IT MATTERS designtrade.dk #designcph /designtrade.dk designtradeblog.dk DesignTrade Catalogue / Page 5

6 Food Få en madoplevelse ud over det sædvanlige. På DesignTrade Spring finder du smagfuld mad i lækre omgivelser. At DesignTrade Spring you will find the best food in nice surroundings. Amokka Bar, Hall C Lækre sandwiches, kager og udvalg af kaffe / Delicious sandwiches, cakes and selection of coffee Wednesday 9: Thursday Friday Bar E, Hall E Tapas og vin på glas, mange små specialiteter og smagsindtryk / Tapas and wine by the glass, many small specialties and flavors Wednesday Thursday Friday Holm s Food Court Inc., Hall C Holms Food Court overraskelser lakrids kogebøger man ved aldrig hvad dagen bringer i Holms køkken / Holm s Food Court - surprises - licorice - cookbooks - you never know what the day brings in Holm s kitchen Wednesday Thursday Friday Kalles Kaffe, Design is Business Dygtige baristaer brygger din kaffe / Skilled Baristas brew your coffee Wednesday Thursday Friday DesignTrade Catalogue / Page 6

7 Claus Holm - High on Food! Oplev TV-kokken Claus Holm i Holm s Food Court i Hal C4, onsdag kl snak om det røde og det grønne æble den tykke mand og måltidet Kong Knud og den første nadver hvordan bliver man rockstjerne i sit eget køkken er det rigtigt, at HM Dronningen engang slugte en af Doktor Holms pølser på en ø? hør om de to sportsgrene Claus Holm dyrker for at tabe sig. Er den ene virkelig Rittersport? Alt det og meget mere på 30 minutter i et tempo, der er i øjenhøjde, noget at snakke om, noget at smage på og helt sikkert noget at tænke over! Det er kant, kaos og masser af kærlighed - Høj på mad, som Holm siger. Bum! Experience TV Chef Claus Holm in Holm s Food Court in Hall C4, wednesday in danish Talk about the red and green apple The fat man and the meal King Knud and the first communion How to become a rock star in your own kitchen Is it true that HM the Queen of Denmark once swallowed one of Doktor Holm s sausages on an island? Hear about the two sports Claus Holm does to lose weight. Is one of them really Ritter Sport? All this and much more in 30 minutes, at eye level - something to talk about - something to taste and certainly something to think about! It is chaos and lots of love High on food as Holm says. Bum! Miljögården info@miljogarden.com Stand C4:002 designtrade.dk #designcph /designtrade.dk designtradeblog.dk DesignTrade Catalogue / Page 7

8 Blogger s Zone Grundlæggeren af Danmarks førende interiørblog Bungalow5.dk, Allan Torp, er igen at finde på DesignTrade. Under messen vil han blogge, instagramme og tweete direkte fra området Blogger s Zone. Han vil udvælge sine favoritprodukter, live-style billeder til indlæg og tale med udstillerne om, hvad der gør messen til Danmarks nye, innovative design- og interiørmesse. Founder of the leading Danish interior blog Bungalow5.dk, Allan Torp, is again to be found at DesignTrade. During the fair he will blog, instagramme and tweet directly from DesignTrade s Blogger s Zone. He will visit exhibitors, select his favorite products, livestyle pictures to post and talk to exhibitors about what makes DesignTrade Denmark s new innovative design and interiors fair. Workshop at Blogger s Zone Et billede siger mere end tusind ord. Fotografier og styling af din blog får større og større betydning, når du skal give udtryk for din egen stil og dit brand. Smukke fotografier kan gøre et kedeligt indlæg fuldstændig fantastisk. Men hvad nu hvis det eneste du ved om fotografering, er hvilken vej, du vender kameraet, og hvordan du trykker på knappen? Under messen vil Allan Torp hver dag give gode råd til styling af det perfekte billede til blogs og et par gode råd om, hvordan du håndterer dit kamera eller din smartphone. Og det er vel at mærke fif, der med nogle få skridt, får dig til at ligne en professionel. Vi opfordrer dig til at besøge Blogger s Zone og få mere at vide om, hvordan du kombinerer styling og fotografering til forbedring af din blog. Se også programmet for Shopper s Stage, s. 10. An image says more than a thousand words. Photographies and styling your blog is gaining importance to express your own blog style and brand. Beautiful photography can take a post from ho-hum to spectacular. But what if the only thing you know about your camera is how to point and shoot? Every day during the fair, Allan Torp will give you tips for styling the perfect picture for blogging and also a few tricks to handle your camera or smartphone. Tricks that will make you look like a pro in just a few steps. We encourage you to visit Blogger s Zone and learn how to combine styling and photography to improve your blog experience. See also the programme for Shopper s Stage, p. 10. DesignTrade Catalogue / Page 8

9 Stand nr. C3-031 Hall: C2 / Stand no.: C2-001B FUNCTION and design FOr your Hallway and your FOOTwEar + Shoe and boot tray in rubber + Door mats in rubber + Mats/rugs in polyamide + Boot support t: m: tina@tica-copenhagen.dk Tica_copenhagen_Designtrade.indd :23:26

10 Shopper s Stage: The Future Shop Wednesday, 8 January Wednesday, 8 January Stefan Nilsson, Trend Expert (Trendgruppen) Trend 1 - Drama! and Talisman Wednesday, 8 January Stefan Nilsson, Trend Expert (Trendgruppen) Trend 2 - Structure, Nursery and Forest 2.0 Wednesday, 8 January Allan Torp, Blogger, Stylist and Columnist (Bungalow5) Know your blogger Trendekspert Stefan Nilsson fra Trendgruppen varetager indretningen af fire trendzoner på DesignTrade Spring og er ydermere at finde på Shopper s Stage, hvor han vil fortælle om dette års tendenser gennem tematiseringerne Drama!, Talisman, Nursery, Structure og Forest 2.0. I dette foredrag kan du høre om Drama! og Talisman. Drama! indrammer, hvordan 2014 handler om det dramatiske, nærmest scenografiske interiør, mens Talisman handler om det rustikke med antydninger af etniske elementer. Trend Expert Stefan Nilsson from Trendgruppen will decorate four trendzones at DesignTrade Spring and will further be present at the Shopper s Stage, where he will talk about this year s trends through the themes Drama!, Talisman, Nursery, Structure and Forest 2.0. In this talk you can hear about Drama! and Talisman - Drama! framing how 2014 is all about the dramatic, almost scenographic interior, while Talisman is about the rustic with hints of ethnic elements. Trendekspert Stefan Nilsson fra Trendgruppen varetager i år indretningen af fire trendzoner på DesignTrade Spring og er ydermere at finde på Shopper s Stage, hvor han vil fortælle om dette års tendenser gennem tematiseringerne Drama!, Talisman, Nursery, Structure og Forest 2.0. I dette foredrag kan du høre om Nursery, Struktur og Forest 2.0 Nursery, der indeholder masser af pasteller og barnlige referencer som icecream farver, Struktur, der leger med grafiske linjer, og møbler, der næsten svæver og Forest 2.0 med masser af grønne toner og referencer til naturen. Trend Expert Stefan Nilsson from Trendgruppen will this year decorate four trend zones at DesignTrade Spring and will further be present at Shopper s Stage, where he will talk about this year s trends through the themes Drama!, Talisman, Nursery, Structure and Forest 2.0. In this speak you will hear about Nursery, containing lots of pastels and childish references such as icecream colors, Structure playing with graphic lines and furniture that almost floats and Forest 2.0 with lots of green tones and references to nature. Interiørblogger, stylist, skribent og allround interiør-extraordinaire Allan Torp fortæller sin kreative succeshistorie. Han beretter om starten som blogger, om styling og om at gå freelance, og du får mere at vide om de tips og ideer, han har samlet de senere år i forbindelse med sit samarbejde med utallige virksomheder. Du hører også, hvad der er i vente fra Bungalow5. Allan Torp afslører desuden nogle særlige tips til, hvordan du vælger den perfekte blogger til din virksomhed, og giver sit bud på, hvordan din virksomhed får mest muligt ud af at samarbejde med en blogger. Interiors Blogger, Stylist, Columnist and all-round interiors extraordinaire Allan Torp will share his creative success story. From how Allan started blogging to styling and freelancing, you ll discover what tips and hints he s learned over the past few years working with countless companies and what s next for Bungalow5. Allan Torp will also reveal some tips on how to select the perfect blogger for you business. Plus, he ll discuss exactly how your business gets the most out of a collaboration with a blogger. DesignTrade Catalogue / Page 10

11 Shopper s Stage: The Future Shop Wednesday, 8 January Wednesday, 8 January Erik Jäpelt, Architect and Designer (Jäpelt) Erik Jäpelt har udviklet og implementeret utallige retailkoncepter, butiksindretninger og designstrategier. Jäpelt arbejder med retail-design som et strategisk værktøj, der hjælper virksomheder med at nå deres mål. Jäpelt er optaget af de idéer, der ligger til grund for en virksomhed, da det er disse idéer DNA et - der skal synliggøres, når butikker indrettes. Hans butiks- og indretningskoncepter tæller bl.a. Louisianas Museumsbutik, Illum stormagasin, Wunderwear, Dermalogica, Casall, Marriott Hotel og Activision. Erik Jäpelt has developed and implemented countless retail concepts, store interiors and design strategies. Erik works with retail design as a strategic tool for helping companies achieve their goals. Erik focuses on the ideas underlying a company, as these ideas the DNA must be made visible when decorating store interiors. His store and interior design concepts include the Louisiana Museum of Modern Art museum shop, Illum department store, Wunderwear, Dermalogica, Casall, Marriott hotel and Activision. Wednesday, 8 January Signe Bindslev Henriksen, Cand. Arch and Peter Bundgaard Rützou, Cand. Arch (SPACE Copenhagen) Works & Process SPACE Copenhagen blev etableret i 2005 af Signe Bindslev Henriksen og Peter Bundgaard Rützou. Virksomheden er kendt for at trodse vaner og at anlægge en oprigtig personlig vision for deres design. Projekterne omfatter alt fra indretning, møbler og raffinerede brugsting til kunstneriske installationer og art direction. Disse forskellige områder reflekterer arkitekternes evne til at transcendere mange roller og at anvende en følelsesmæssig metode i arbejdet med en række projekter eller produkter. Projekterne omfatter indretning for nogle af verdens mest indflydelsesrige restauranter som prisvindende NOMA, Geranium og nytilkomne Geist, foruden Georg Jensen, Fredericia Furniture og Mater. SPACE Copenhagen was established in 2005 by Signe Bindslev Henriksen and Peter Bundgaard Rützou, both graduated The Royal Danish Academy of Fine Arts, School of Architecture. SPACE Copenhagen is known for defying habits and employing a sincere personal vision to their design. Projects include everything from interior design, to furniture and refined objects for everyday use to artistic installations and art direction. These diverse areas are especially reflective of their ability to transcend many roles and apply their emotional method of working to a number of projects or products. Projects include interior design for some of the world s most influential restaurants like award winning NOMA, Geranium and newcomer Geist, besides Georg Jensen, Fredericia Furniture and Mater. Wednesday, 8 January Linda Korndal, Cand. Arch (Office of Architecture) The true power of branded space Linda Korndal er grundlægger af Office of Architecture, hvor arkitektur forener strategi, visuel identitet og salg. Linda har arbejdet med arkitektur og identitet de sidste 10 år og har bl.a. designet flagshipstore for brands som Noir, Agnes Cupcakes og det japanske bageri Andersen. Linda har netop lagt sidste hånd på en update af Menu s shop-in-shopkoncept, der bliver rullet ud over hele Norden. Dette er et eksempel på hvordan en visuel strategi bliver et egentligt salgsværktøj for hele organisationen. Linda Korndal is the founder of Office of Architecture, where architecture unifies strategy, visual identity and sales. Linda has worked with architecture and identity for the past 10 years and has designed flagship stores for brands including Noir, Agnes Cupcakes and the Japanese bakery Andersen. Linda recently put the final touches on an update of Menu s shop-in-shop concept, made for the nordic countries one example of how a visual strategy becomes a sales tool for an entire organisation. designtrade.dk #designcph /designtrade.dk designtradeblog.dk DesignTrade Catalogue / Page 11

12 Shopper s Stage: The Future Shop Wednesday, 8 January Wednesday, 8 January Mari Randsborg, Managing Director and Partner (e-types) About Identity & Space - how a brand can express itself through an innovative approach to arts, space design and interior decoration. Mari Lea Randsborg er uddannet arkitekt, og har ansvar for nogle af e-types største kunder herunder Jordan dental, DI og ny visuel identitet til forsikringsselskabet Tryg i hele Norden. Mari Randsborg har også været konsulent på wayfinding, udsmykning og indkøb af kunst til det nye Industriens Hus. Mari Lea Randsborg is a trained architect and is responsible for some of e-types largest clients, including Jordan Dental, The Confederation of Danish Industry (DI) and a new visual identity for the insurance company Tryg throughout Scandinavia. Mari Randsborg has also served as a consultant on wayfinding, decoration and purchasing of art for DI s headquarters in Denmark, the recently built Industriens Hus. Wednesday, 8 January Stefan Nilsson, Trend Expert (Trendgruppen) Trend 1 - Drama! and Talisman Trendekspert Stefan Nilsson fra Trendgruppen varetager indretningen af fire trendzoner på DesignTrade Spring og er ydermere at finde på Shopper s Stage, hvor han vil fortælle om dette års tendenser gennem tematiseringerne Drama!, Talisman, Nursery, Structure og Forest 2.0. I dette foredrag kan du høre om Drama! og Talisman. Drama! indrammer, hvordan 2014 handler om det dramatiske, nærmest scenografiske interiør, mens Talisman handler om det rustikke med antydninger af etniske elementer. Trend Expert Stefan Nilsson from Trendgruppen will decorate four trendzones at DesignTrade Spring and will further be present at the Shopper s Stage, where he will talk about this year s trends through the themes Drama!, Talisman, Nursery, Structure and Forest 2.0. In this talk you can hear about Drama! and Talisman - Drama! framing how 2014 is all about the dramatic, almost scenographic interior, while Talisman is about the rustic with hints of ethnic elements. Wednesday, 8 January Louise Byg Kongsholm, Cand. Merc, Director and Editor in Chief (pej gruppen) The future retail store Detailhandlen er på mange måder blevet en hård og krævende disciplin. Forbrugerne er nådesløse i deres valg og evaluering af en butik, og de deler gerne ud af deres erfaringer og holdninger på nettet. Nogle er hurtigt nået til den konklusion, at den fysiske butik vil afgå ved døden, og at nethandel vil tage over. Men det er en fejlagtig konklusion butikken skal blot spille en anden rolle i fremtiden. De demografiske forskydninger, de nye økonomiske tilstande og den teknologiske udvikling har ændret definitionen af retail radikalt. Louise Byg Kongsholm fra pej gruppen giver i sit foredrag Fremtidens detailhandel et overblik over de 3 største trends inden for detailhandlen med masser af billeder og eksempler. Louise Byg Kongsholm er ejer af pej gruppen og chefredaktør på pej gruppens tre bladudgivelser, konsulent, foredragsholder og forfatter. The retail industry has in many ways become a tough and demanding discipline. Consumers are ruthless in their selection and evaluation of a store, and they are more than happy to share their experiences and opinions on the web. Someone has quickly come to the conclusion that the physical store will die, and that e- commerce will take over. But this is a wrong conclusion - the store just has to play a different role in the future. The demographic shifts, the new economic conditions and technological developments have changed the definition of retail radically. Louise Byg Kongsholm from pej gruppen gives an overview of the 3 biggest trends in the retail industry with lots of pictures and examples. Besides owner of and editor at pej gruppen, Louise Byg Kongsholm works as a consultant, speaker and author. DesignTrade Catalogue / Page 12

13 Shopper s Stage: The Future Shop Thursday, 9 January Thursday, 9 January Stefan Nilsson, Trend Expert (Trendgruppen) Trend 2 - Structure, Nursery and Forest 2.0 Thursday, 9 January Claus Gramstrup, Director (Gramstrup Design Aps) Take a journey with the customer and create better business -a post about Touch Point Management Thursday, 9 January Jesper Clement, Research Assistant and Lecturer (CBS) What catches the attention of the customer in the store? Trendekspert Stefan Nilsson fra Trendgruppen varetager indretningen af fire trendzoner på DesignTrade Spring og er ydermere at finde på Shopper s Stage, hvor han vil fortælle om dette års tendenser gennem tematiseringerne Drama!, Talisman, Nursery, Structure og Forest 2.0. I dette foredrag kan du høre om Nursery, Struktur og Forest 2.0 Nursery, der indeholder masser af pasteller og barnlige referencer som icecream farver, Struktur der leger med grafiske linjer og møbler, der næsten svæver og Forest 2.0 med masser af grønne toner og referencer til naturen. Trend Expert Stefan Nilsson from Trendgruppen will decorate four trend zones at DesignTrade Spring and will further be present at Shopper s Stage, where he will talk about this year s trends through the themes Drama!, Talisman, Nursery, Structure and Forest 2.0. In this speak you will hear about Nursery, containing lots of pastels and childish references such as icecream colors, Structure playing with graphic lines and furniture that almost floats and Forest 2.0 with lots of green tones and references to nature. Claus er specialist i forretningsudvikling, design- og brand management, touch point management og identitetsudvikling. I mere end 37 år har Claus beskæftiget sig med disse områder, heraf 16 år med eget design- og kommunikationsbureau. Har løst opgaver for bl.a. Ambu, Bayer, Carlsberg, FLSmidth, FORCE Technology, Icopal, KMD, Microsoft, NCC, Novo Nordisk, Novozymes, Saint Gobain, Spejder Sport, Widex mf. Claus trækkes ofte ind når komplekse problemstillinger om f.eks. brugerforståelse og brugeroplevelse skal løses. Claus er også gæsteforelæser om forretningsudvikling, brand- og designledelse og optimering af brugeroplevelser på bl.a. CBS, Syddansk Universitet og Designskolen i Kolding. Præsentationen vil gennemgå et konkret udviklingsprojekt, der undervejs tog en helt ny drejning. Claus is a specialist in business development, design and brand management, touchpoint management and identity development. For more than 37 years, Claus has worked in these areas, including 16 years with his own design and communications agency. He has worked for clients including: Ambu, Bayer, Carlsberg, FLSmidth, FORCE Technology, Icopal, KMD, Microsoft, NCC, Novo Nordisk, Novozymes, Saint Gobain, Spejder Sport, and Widex. Claus is often called in for assistance with complex issues in areas such as user understanding and user experience. He is guest lecturer on business development, brand and design management, and optimisation of user experiences at schools including Copenhagen Business School, University of Southern Denmark and Kolding School of Design. Jesper Clement undersøger sammenhængen mellem det du ser, og det du gør. Jesper forsker i, hvordan design, visuel opmærksomhed og adfærd interagerer. Særlig fokus er der på forbrugernes øjenbevægelser og de hjerneprocesser, der har betydning for in-storebeslutning. Jesper Clement er ansat ved Center for Decision Neuroscience, institut for afsætningsøkonomi ved Copenhagen Business School. Jesper har skrevet bøger og artikler om retail- og shopper marketing. Jesper researches how design, visual attention and behavior interact. He examines the relationship between what you see and what you do. His special focus is on consumers eye movements and brain processes that have an impact on in-store decision. Jesper Clement is employed at the Center for Decision Neuroscience, Department of Marketing at Copenhagen Business School. Jesper has written books and articles on retail and shopper marketing. designtrade.dk #designcph /designtrade.dk designtradeblog.dk DesignTrade Catalogue / Page 13

14 Shopper s Stage: The Future Shop Thursday, 9 January Friday, 10 January Thursday, 9 January Allan Torp, Blogger, Stylist and Columnist (Bungalow5) Know your blogger Interiørblogger, stylist, skribent og allround interiør-extraordinaire Allan Torp fortæller sin kreative succeshistorie. Han beretter om starten som blogger, om styling og om at gå freelance, og du får mere at vide om de tips og ideer, han har samlet de senere år i forbindelse med sit samarbejde med utallige virksomheder. Du hører også, hvad der er i vente fra Bungalow5. Allan Torp afslører desuden nogle særlige tips til, hvordan du vælger den perfekte blogger til din virksomhed, og giver sit bud på, hvordan din virksomhed får mest muligt ud af at samarbejde med en blogger. Interiors Blogger, Stylist, Columnist and all-round interiors extraordinaire Allan Torp will share his creative success story. From how Allan started blogging to styling and freelancing, you ll discover what tips and hints he s learned over the past few years working with countless companies and what s next for Bungalow5. Allan Torp will also reveal some tips on how to select the perfect blogger for you business. Plus, he ll discuss exactly how your business gets the most out of a collaboration with a blogger. Thursday, 9 January Allan Torp, Blogger, Stylist and Columnist (Bungalow5) From blog to business Måske overvejer du at blive fuldtidsblogger, og måske har du blot lyst til at få lidt flere tips og ideer til at gøre din hobby til et deltidsforetagende og skabe et blog brand? Interiørblogger, stylist, skribent og allround interiør-extraordinaire Allan Torp fortæller sin kreative succeshistorie. Få gode råd om, hvad du skal og ikke skal gøre, hvis du ønsker at starte eller videreudvikle din blog. Allan Torp beretter om, hvordan du kan bruge din blog som katalysator til at skabe en karriere som blogger. Maybe you consider to become a full-time blogger, maybe you just want to learn more tips and tricks to turning your hobby into a part-time venture and create a blog brand? Interiors Blogger, Stylist, Columnist and all-round interiors extraordinaire Allan Torp will share his creative success story. He will present some tips on the do s and don ts if you want to start or develop further on your blog. He recounts how you can get your blog turned into a success story and how you can use your blog as a catalyst to create career as a blogger. Friday, 10 January Stefan Nilsson, Trend Expert (Trendgruppen) Trend 1 - Drama! and Talisman Trendekspert Stefan Nilsson fra Trendgruppen varetager indretningen af fire trendzoner på DesignTrade Spring og er ydermere at finde på Shopper s Stage, hvor han vil fortælle om dette års tendenser gennem tematiseringerne Drama!, Talisman, Nursery, Structure og Forest 2.0. I dette foredrag kan du høre om Drama! og Talisman. Drama! indrammer, hvordan 2014 handler om det dramatiske, nærmest scenografiske interiør, mens Talisman handler om det rustikke med antydninger af etniske elementer. Trend Expert Stefan Nilsson from Trendgruppen will decorate four trendzones at DesignTrade Spring and will further be present at the Shopper s Stage, where he will talk about this year s trends through the themes Drama!, Talisman, Nursery, Structure and Forest 2.0. In this talk you can hear about Drama! and Talisman - Drama! framing how 2014 is all about the dramatic, almost scenographic interior, while Talisman is about the rustic with hints of ethnic elements. DesignTrade Catalogue / Page 14

15 Shopper s Stage: The Future Shop Friday, 10 January Friday, 10 January Birgitte Rode, Director (Soundbranding) Moving your brand to the next stage with sound Birgitte Rode og hendes virksomhed Soundbranding er specialiseret i at iscenesætte brands i alle touch-points på tværs af alle medieplatforme. Ved hjælp af en professionel iscenesættelse af dit brand kan du skabe opmærksomhed, genkaldelse, anerkendelse, maksimere din brandværdi og samtidig skabe målbare resultater. Gennem brug af soundbranding og produktion af indhold kan du forbedre din onlinetilstedeværelse og integrere kunde / medarbejderkommunikation på sociale medier. Birgitte Rode is the founder of Soundbranding and she is specialized in staging brands in all touch-points across all media platforms. Using a professional staging of your brand you can create awareness, recall, recognition, maximize your brand value and at the same time create measureable results. Through the use of soundbranding and content production you can improve your online performance and integrate customer/employee related communication on social media. Friday, 10 January Allan Torp, Blogger, Stylist and Columnist (Bungalow5) Know your blogger Interiørblogger, stylist, skribent og allround interiør-extraordinaire Allan Torp fortæller sin kreative succeshistorie. Han beretter om starten som blogger, om styling og om at gå freelance, og du får mere at vide om de tips og ideer, han har samlet de senere år i forbindelse med sit samarbejde med utallige virksomheder. Du hører også, hvad der er i vente fra Bungalow5. Allan Torp afslører desuden nogle særlige tips til, hvordan du vælger den perfekte blogger til din virksomhed, og giver sit bud på, hvordan din virksomhed får mest muligt ud af at samarbejde med en blogger. Interiors Blogger, Stylist, Columnist and all-round interiors extraordinaire Allan Torp will share his creative success story. From how Allan started blogging to styling and freelancing, you ll discover what tips and hints he s learned over the past few years working with countless companies and what s next for Bungalow5. Allan Torp will also reveal some tips on how to select the perfect blogger for you business. Plus, he ll discuss exactly how your business gets the most out of a collaboration with a blogger. designtrade.dk #designcph /designtrade.dk designtradeblog.dk DesignTrade Catalogue / Page 15

16 Design Schools Se hvad Skandinaviens fremtidige designere har at byde på, når vi præsenterer området Design Schools et område med det bedste af det bedste fra skandinaviske designskoler. Her kan du se alt fra traditionelt håndværk til moderne, interaktivt design alt sammen med kvalitet og dygtigt håndarbejde i fokus. See what future Scandinavian designers have to offer when we present Design Schools - an area with the best of the best from Scandinavian design schools. Here you will find everything from traditional crafts to modern, interactive design - all with quality and skilled handwork in focus. Snedkernes Uddannelser, DK Snedkernes Uddannelser præsenterer nogle af årets bedste afsluttende prøver. Svendeprøven udføres i dag som et selvvalgt projekt, hvor den enkelte snedker omsætter sine egne ideer om design og formgivning i sit svendestykke. Snedkernes Uddannelser present some of this year s best final exams. Student exams are today performed as a selfselected project where each maker translates its own ideas of design and styling in his test piece. CIID (Copenhagen Institute of Interaction Design), DK Udstillingen hylder talent og kreativitet blandt CIID s studerende. Se de mange forskellige projekter, interagér med de studerendes prototyper og oplev den tværfaglige og udforskende tilgang, som kendetegner Interaction Design og Service Design. A celebration of the hard work, creativity and talent of the Interaction Design Programme students with many things to see, prototypes to interact with and possibly even a few experiments taking place. The exhibition demonstrates the multidisciplinary and questioning nature of Interaction Design and Service Design. DesignTrade Catalogue / Page 16

17 Folkuniversitetets Hantverkscentrum in Tibro, SE Folkuniversitetets Hantverkscentrum i Tibro tilbyder uddannelse, der bygger på tradition, viden og udvikling i møbelbranchen, og skolen har gjort Tibro til Sveriges møbelcentrum. På DesignTrade præsenterer Folkuniversitetets Hantverkscentrum de to designere Lene Doverholm og EwaDe. Folkuniversitetets Hantverkscentrum in Tibro offer education based on tradition, knowledge and development in the furniture industry and the school has made the city of Tibro to one of Sweden s furniture hub. At DesignTrade Folkuniversitetets Hantverkscentrum in Tibro present the two designers Lene Doverholm and EwaDe. designtrade.dk #designcph /designtrade.dk designtradeblog.dk DesignTrade Catalogue / Page 17

18 The Embassy of Italy presents TEMPO ITALIANO Italian design for the Scandinavian market Varige værdier i moderne italiensk design. Udstillingen Tempo Italiano er udviklet i samarbejde med den italienske ambassade i Danmark og det italienske handelskammer. Den er opstået ud fra ønsket om at skabe en platform med klar og tydelig identitet og et program af kulturelle og professionelle arrangementer, der varetager de skandinaviske interesser for topnavnene i italiensk design. Udstillingens leder er Patrizia Coggiola og designbureauet Navone Associati er ansvarlig for art direction og eventdesign. Ambitionen for Tempo Italiano er at skabe et skræddersyet scenarie til det skandinaviske marked, som præsenterer italiensk design i dag med et udvalg af virksomheder, der er berømte for deres autentiske produkter, fremragende håndværksmæssige udførelse og produktion samt deres avancerede systemer. Initiativet fokuserer på italiensk design som et banebrydende netværk, der omfatter brands med en stærk virksomheds- og produktfilosofi, spirende kreative talenter, designere, nytænkning i fødevaredesign og digitale designplatforme. Den overordnede tilgang hviler på et kollektivt syn på medspillerne på den italienske designscene fra handelssammenslutninger til de enkelte designere med fremhævelse af værdierne i en ny identitet, tid til kreativitet, produktlevetid og betydningen af materialer og funktion. Lasting values in contemporary Italian design. This project has been developed in collaboration with the Embassy of Italy in Denmark and the Italian Trade Commission. It arose from the wish to create a synergic platform with a clear, distinctive identity and a programme of cultural and professional events to represent the top names of Italian design in Scandinavia. The curator of the exhibition is Patrizia Coggiola and the design agency Navone Associati is responsible for the art direction and event design. More specifically, the ambition of Tempo Italiano is to create a tailor-made scenario for the Scandinavian market that presents Italian design today, showcasing a selection of companies renowned for their authentic contents, attention to high quality craftsmanship and production, as well as their state of the art systems. The initiative will focus on Italian design as a cutting-edge network that includes brands with a strong corporate and product philosophy, emerging creative talents, designer-makers, innovation in food design and digital design platforms. The curatorial approach is based on a collective vision of the players on the Italian design scene, from the trade associations to the individual designers, highlighting the values of a New Identity, Time for Creativity, Product Life Time and the importance of Materials and Function. DesignTrade Catalogue / Page 18

19 Visit us January 8 10 at DesigntraDe Copenhagen hall: C3 / stand no.: C3-001 see for further information on our products annoncebella204x14803.indd :20:51 Stand nr. C2-007A

20 Open Conference: Design is Business Wednesday, 8 January Wednesday, 8 January Wednesday, 8 January Wednesday, 8 January Wednesday, 8 January 13: Eskild Hansen, Designer, Founder and Principal (Copenhagen Innovation and Eskild Hansen Design ApS) Innovation in design Anthony Aconis, Director and Partner, (fireball) Rune Kirt, Director and Partner, Cand. Arch. (Kirt-Thomsen) At the crossroads of design, sciencefiction and the energy sector Tim Selders (PARK) Design delivers value! - Sure, just like IT, Logistics, Legal, and many more Eskild Hansen er internationalt kendt for sit designarbejde, som er blevet omtalt i et utal af internationale medier. Hans arbejde spænder vidt fra elektronik, lamper og møbler til avanceret medicinaludstyr. Eskild har opnået flere designpatenter og -priser. Eskild kombinerer en baggrund i praktisk designudvikling og -afprøvning med forretningsudvikling og lederskab. Det har givet Eskild en unik position på den danske designscene og gjort ham til en efterspurgt foredragsholder - også internationalt. Fra 2005 til 2012 var Eskild designchef hos Cisco European Design Center og efterfølgende Global Director of design hos Coloplast. I dag er han grundlægger af og direktør for Eskild Hansen Design ApS. Eskild Hansen is internationally recognized for his design work that has been featured in a wide range of global media. His work ranges from consumer electronic, lamps, furniture, and medical devices. Eskild holds several design patents and awards. He combines his background of proven design experience mixed with business and leadership skills. This provides him with a unique perspective that has enabled him to lecture about design and innovation at universities and to become frequent key-note speaker all around the world. From 2005 to 2012 Eskild was the head of the Cisco European Design Center and after that he was the Global Director of design at Coloplast. Today Eskild is Founder and Principal at Copenhagen Innovation and Eskild Hansen Design ApS. Anthony Aconis er uddannet fra Copenhagen Business School og har en grad i International Business Management & Communications. Anthony er en af Danmarks ypperste rådgivere og debattører, når det handler om forbrugerindsigt, shopperisme, livsstil og trends. Anthony har mange års erfaring fra den internationale kommunikationsverden. Han har arbejdet med kommunikation, marketing og branding i New York, São Paulo og København, og med store kunder som LEGO, Heineken, Mars og Pepsi. Anthony Aconis er til daglig direktør i fireball et marketingbureau med fokus på produkt, kontaktpunkter og kommunikation. Anthony Aconis graduated from Copenhagen Business School with a degree in International Business Management & Communications. Anthony is one of Denmark s leading consultants and debaters when it comes to consumer insight, shopperism, lifestyle and trends. Anthony has many years of experience from the international communications industry. He has worked with communication, marketing and branding in New York, São Paulo and Copenhagen, and with major clients such as LEGO, Heineken, Mars and Pepsi. Anthony Aconis is now founder and partner at fireball a marketing agency focusing on product, contact points and communication. Inden etableringen af Kirt Thomsen, en opblomstrende designkonsulentvirksomhed med speciale i visuel produktudvikling for energisektoren, samlede Rune erfaringer som både in-house designer i Vestas Tech R&D og som industriel designer i Paris og Danmark. Runes forståelse af volumener og rum - han er uddannet arkitekt - samt udtænkning af radikale innovative koncepter, såsom projektet KNARR Cargo Airship, har sikret Kirt Thomsen et solidt ry som frontløbere i skæringsfeltet mellem R&D, design thinking og procesoptimering. Sammen med både private og offentlige aktører i tung industri, har de gennemført succesrige projekter inden for områderne vind, sol og bølgekraft samt elkøretøjer og smart grid. Before establishing Kirt Thomsen, a flourishing design consultancy specialised in visual R&D for the energy sector, Rune accumulated experiences both as an in-house designer in Vestas Tech R&D in fact him and Mads Thomsen were the first designers ever hired there and as an Industrial designer in Paris and Denmark. His combined skills of understanding volume and spaces he is also a trained architect and creating radically innovative concepts, such as the KNARR airship project, have ensured Kirt Thomsen a solid reputation of front-runners at the crossroads of R&D, design thinking and process optimization. Together with both private and public sector actors in heavy industry, they have driven successful projects within the fields of wind, solar and wave energy, electric vehicles and smart grid. Tim Selders er en af de stiftende partnere og direktører i PARK, en veletableret europæisk konsulentvirksomhed med speciale i design og innovation og med 15 års erfaring. Siden grundlæggelsen af PARK, har Selders arbejdet sammen med en bred vifte af organisationer og virksomheder som LEGO, B&O, Unilever, Grundfos, BMW og Beiersdorf - altid med en mission om at maksimere værdien af design. Selders har en Master i Industriel Design Engineering fra Delft University i Holland og har over de sidste 15 år undervist, afholdt workshops og skrevet adskillige artikler om design management. Tim Selders is one of the founding partners and directors of PARK, a well established European consultancy in the area of design and innovation management with 15 years of experience. Since founding PARK, Selders has worked alongside a wide array of organisations such as LEGO, B&O, Unilever, Grundfos, BMW and Beiersdorf, with a mission to help maximise the value of design. Selders holds a Master in Industrial Design Engineering from the Delft University in the Netherlands and over the last 15 years has lectured, executed workshops and written numerous articles on design management. DesignTrade Catalogue / Page 20

21 Open Conference: Design is Business Thursday, 9 January Thursday, 9 January Thursday, 9 January Thursday, 9 January Thursday, 9 January 13: Rikke Bastholm, Director and Owner (INNOBA) Design Thinking for better healthcare Fionn Dobbin, Creative Director and Co-Founder (LV) (MAMMU) Starting a social business from scratch Christian Pagh, Culture Designer and Founder (UiWE) Atmosphere matters - designing meaningful spaces Morten Kold, Creative Director and Partner (2+1 Idébureau) Designing the urban co-creation proces 2.0. Rikke Bastholm Clausen er ejer og grundlægger af innovationsvirksomheden INNOBA. INNOBA specialiserer sig i innovationsprocesser og i at hjælpe offentlige og private kunder med at planlægge og drive innovationsprojekter. Dette omfatter brugerforskning og brugerinddragelse, idégenererende processer, konceptudvikling og projektdesign. Designmetoder er en integreret del af virksomhedens innovative tilgang. Rikke har omfattende erfaring med strategisk innovation og har arbejdet i mere end 12 år i både offentlige og private organisationer med innovationsprojekter og - processer. Hun har deltaget i udviklingen af flere store innovationsinitiativer i hele Danmark inden for brugercentreret innovation, medarbejderdreven innovation og offentlig-private innovationspartnerskaber. Rikke Bastholm Clausen is owner and founder of the innovation company IN- NOBA. INNOBA specialises in innovation processes and helps public and private clients plan and run innovation projects. This includes user research and user involvement, idea generating processes, concept development and project design. Design methods are an integral part of the company s innovation approach. Rikke has extensive experience with strategic innovation and has worked for more than 12 years in both public and private organisations with innovation projects and processes. She has taken part in developing several major innovation initiatives across Denmark within user centered innovation, employee driven innovation and public-private innovation partnerships. Som kreativ direktør for designbrandet MAMMU og lektor ved Swedish School of Economics i Riga, kombinerer Fionn Dobbin kreativitet med viden om erhvervslivet. Som freelance kreativ rådgiver udvikler han nye måder og strategier inden for menneskelig interaktion og kommunikation. Fionn Dobbin er uddannet industriel designer og tiltrak sig stor opmærksomhed allerede da han med sit afgangsprojekt fra Berlin University of the Arts besluttede sig for at hjælpe nogle af verdens 2.6 milliarder uden adgang til et toilet. Siden udviklede Fionns interesse for social business sig i retning af mode - og selvom ordene Letland, high fashion og social forandring måske ikke lyder som den mest almindelige kombination eller som opskriften på succes, så er det faktisk tilfældet her. Being the founder and Creative Director of social design brand MAMMU and lecturer at Swedish School of Economics in Riga, Fionn Dobbin combines creativity with business knowledge. His core business as a freelance creative advisor is developing new ways and strategies in the fields of human interaction and communication within their environment. Fionn is also the founder and Creative Director of the social business fashion company MAMMU. Christian Pagh er leder af UiWE - et københavnsk baseret kulturdesignbureau med speciale i at forbedre forholdet mellem rum og mennesker. UiWE kombinerer kulturanalyse med designkompetencer og udvikler måder hvorpå mennesker oplever rum. UiWE s løsninger omfatter prisbelønnede kulturog udviklingsstrategier, urbant design, identitet og kommunikation - ofte kombineret. Et vigtigt tema i UiWE s arbejde er begrebet atmosfære - den særlige kvalitet et sted i sagens natur har, og som har enorm indflydelse på den måde, folk føler, oplever og interagerer. Christian vil præsentere, hvordan vi kan forstå og arbejde med stemninger i feltet mellem kultur og design. Christian Pagh is head of UiWE; a Copenhagen-based culture design agency specialized in improving relations between places and people. UiWE state their approach to be culture design as they combine culture analysis with design competencies to develop the ways people experience spaces. UiWE s solutions include prize-winning culture- and development strategies, urban design, identity and communication often combined. An important theme in UiWE s work is the notion of atmosphere the special quality a place inherently has and which has tremendous impact on the way people feel and interact. On Christian s agenda is discussing how we can understand and work with atmospheres in the field between culture and design. Morten Kold er partner og kreativ direktør i 2+1 Idébureau og har mere end 16 års erfaring inden for strategisk kommunikation og design, oplevelseskommunikation samt byudvikling og områdebranding. Han har arbejdet sammen med en lang række danske og internationale virksomheder, organisationer og myndigheder. Morten har brandet alt fra Danmark og København over Odense, Aarhus og Vollsmose til B&O, Carlsberg og Arla Foods. Tidligere har Morten været kreativ driver på Kunde & Co. og Company Brand Manager på Carlsberg. Uddannelserne omfatter en Executive Master i Corporate Communication og cand.mag i filosofi. Morten optræder løbende som ekspert, debattør og kommentator og har undervist både på KUA og CBS. Morten Kold is partner and creative director at 2+1 Idea Agency and has more than 16 years of experience with strategic communication and design, experience communication, urban development and regional branding. He has worked with a wide range of Danish and international companies, organisations and public authorities. Morten has branded everything from regions such as Denmark, Copenhagen, Odense, Aarhus and Vollsmose to companies such as B&O, Carlsberg and Arla Foods. Morten previously served as creative driver at Kunde & Co. and Company Brand Manager at Carlsberg. His educational background includes an Executive Master in Corporate Communication and an MA in philosophy. Morten regularly appears as an expert, debater and commentator, and he has taught at both Copenhagen University and Copenhagen Business School. designtrade.dk #designcph /designtrade.dk designtradeblog.dk DesignTrade Catalogue / Page 21