VIGGA - a subscription service that enables parents to lease organic kid s wear through a circular model, saving time, money and resources.

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Ludvig Mathiasen
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1 VIGGA - a subscription service that enables parents to lease organic kid s wear through a circular model, saving time, money and resources. 1

2 For ten years I thought I did the right thing... 2

3 A few facts Americans buy 400% more clothes than 20 years ago1 in UK 30% of the clothes has not left the closet the past years2 Danish young people tend to buy new clothes instead of washing their old.3 3

4 Our target group is no better babies outgrow 8 clothing sizes the first 2 years of their lives parents buy more than 270 pieces of clothes during this time the clothes are used 5-10 times.4 4

5 Today s fashion consumption is broken overexploitation of resources use of hazardous chemicals business which kills massive waste from the throw-away society. 5

6 Let s fix it VIGGA helps solve major global issues with a unique circular business model makes high quality and sustainability the main business driver instead of a business killer is a prime example of a new and attractive way to consume democratizes quality and build community awareness. From waste water to drinking water. Vigga drinks the waste water from the organic VIGGA production. 6

7 How VIGGA works 1) sign up monthly fee: $50 3) delivery to parcelshop 4) customer pickup 2) shipping 5) usage time (from 1 to 6 month according to clothing size/growth of child) 10) back in picking stock 9) eco certified cleaning of clothes 8) quality control of returned clothing 6) sign in. A new delivery and pickup is planned 7) customer pick up new collection / return the outgrown collection 7

8 All set to disrupt the market With VIGGA you get: best organic quality at the lowest price point at the market clothes that are replaced as your child grows, then eco-labelled cleaned to look new and leased to the next baby service and convenience to free up more time with your child a meaningful alternative to the mindless throw-away society, that minimize the resource consumption by up to 80 percent and help give future generations the same possibilities as we have. 8

9 Customers love VIGGA»Kære Vigga, Vi har nu modtaget pakken. Og WOW. Det er simpelthen så skidehamrende lækkert og pænt og i en virkelig god kvalitet. Vi var helt rystede på den gode måde. TAK! Vi har talt rosende om Vigga i vores netværk og fortsætter med at gøre det. Mange venlige hilsner, MartinIt is simply so goddamn nice and neat and in a really good quality. We were completely shocked - in a good Mail fra VIGGA kunde. Very good service, it is easy to exchange the clothes in the parcel shop»rigtig god service, det er nemt at skifte størrelse via pakkeshop og der er altid søde Vigga-piger i telefonen når man ringer til kundeservice«besvarelse i spørgeskema om oplevelsen med VIGGA tøjet. way. THANK YOU!It's good for you. For me. For our children. For our earth. just goodwe will in all ways recommend it to other parents who think of their child and the planet and like to have quality and something nice to look at«. #myfirstfathertweet pleased with how easy it is #circulareconomy #welovevigga»hej Peter og Vigga! Tak for mailen. Jeg er vild med at I tager skridtet videre og bruger jeres kunder som den bedste reklame for jeres produkt. Og jeg vil uden videre fortsætte med at give jer de aller bedste anbefalinger, uanset om der er gratis gaver eller ej! For jeres koncept er helt fantastisk og vejen frem i vores "smid ud/køb nyt" samfund, hvor vi er nødt til at tænke på vores børn, børnebørn etc. fremtid, og jordens resourcer holder ikke evigt i dette tempo. At jeres tøj er smukt design og lækker kvalitet er blot et plus, for jeg føler jeg gør noget godt for jordens ressourcer ( og min baby ) ved af vælge Vigga, end ved at bruge oceaner af penge på tøj, for så at smide det ud, eller til genbrug, uden at være sikker på hvor det i virkeligheden havner. Det I gør, tror jeg på og ved det er vejen frem for os og verden, så tak for det:-) Kh. fra Ditte og Hannibal What do, I believe in and Og tak for altidyou vidunderlig god service«knowkunde it's theadspurgt way forward for us i Fra VIGGA om indhold and the world, so thank you for it : RAF program. -) 9

10 Contact For further information, questions, numbers or a cup of coffee, please contact: Vigga Svensson, Co-founder, call or vigga@vigga.us Peter Svensson, Co-founder, call or peter@vigga.us FYIO - For Your Information Only All rights reserved VIGGA.us A/S All other logos, products, and company names mentioned are trademarks of their respective owners. 10

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