Semco Maritime - Vækst under vanskelige vilkår Offshoredag 2009 Vice President Hans-Peter Jørgensen
Agenda Semco Maritime forretningen Vækst via internationalisering Fremtidig vækststrategi Konsekvenser af Finanskrisen
Semco Maritimes Head office in Esbjerg Semco Maritime is an authentic brand that originates from a solid base in Esbjerg, Denmark. Semco Maritime's objective is to create customer solutions and innovative designs leading to long-term relationships with clients. Over the past three decades, Semco Maritime has become a respected and experienced partner in international engineering and contracting with 1500 employees. Semco Maritime hold facilities in Denmark, Norway, UK, US, Singapore, El-Salvador, Guatemala and UAE and Vietnam.
Semco Maritime worldwide Head office: Semco Maritime A/S Denmark Semco Maritime: Norway Semco Maritime: UK Semco Maritime: CA, US Semco Maritime: Houston, US Seguco S.A: Guatemala Semco Maritime: S.A. de C.V Semco Maritime: Dubai Semco Maritime: Singapore
Semco Maritime participates as main- or subcontractor within the below market sectors:
Semco Maritimes competences Semco Maritime is a leading engineering and contracting company working internationally within the energy sector both offshore and onshore. Our competences and capabilities cover a wide range of engineering disciplines, i.a.: Steel Structures and Piping Mechanical Equipment Electrical Systems Instrumentation Systems Communication Fire & Gas Esbjerg Semco Maritime operates from well equipped facilities at the port of Esbjerg with direct access to the quayside with a load-out capacity for modules of up to 1700 tons. We also offer service, installation, modification, test og calibration. Product and Component Sale For the past 25 years we have supplied the offshore and other industries with materials.
Semco Maritimes Competences Manpower We are able to supply extra Manpower within any of our fields of work. Customers use us as a pool of resources. Semco Resources Semco Maritime has developed a new concept within Manpower, which we call Semco Resources. The idea is to offer high-qualified engineers, technicians and project orientated personnel for new and existing customers, both inside and outside the energy sector.
Semco Maritimes Competences Supplier of complete solutions and innovative design Semco Maritime supplies among many Concepts complete solutions within: Rig Upgrades Power upgrades Power Plants Semco Maritime has designed and developed a wide range of products hereunder: (SemSafe) Fire Fighting Systems (Semsound)PA/GA Systems, Communications Systems (SemView) Control and and Monitoring Systems
Vækst via Internationalisering Semco Maritime for 10 år siden: 800 medarbejdere 500 mio. DKK i årlig omsætning Fokusmarked: Danske offshore industri (El-installationer, kommunikationssystemer og brandbekæmpelse) Begrænsede vækstmuligheder på det lokale marked betød fokus på vækst via internationalisering: 1. Norge (1993) 2. UK, Norwich (1999) 3. USA, Houston (2004) 4. UAE, Dubai (2005) 5. Singapore (2005) 6. UK, Aberdeen (2008) 7. Vietnam, Vung Tao (2009) Derudover vækst gennem udvidelse af aktiviteter oprettelse af Infrastructure
Vækst via Internationalisering To tilgange til internationalisering Opkøb af allerede etableret virksomhed på det geografiske marked Organisk vækst (etablering af nyt selskab på det ønskede geografiske marked) Opkøb
Vækst via Internationalisering Organisk vækst Business case: Etablering i Vietnam Facts om Semco Maritime Vietnam: Joint Venture selskab mellem Semco Maritime og lokal virksomhed Forretningskoncept: 1. Fabrikation af moduler 2. Rig upgrades Fremgangsmåde en analytisk tilgang Desk research Field research Semco Maritime Vietnam
Semco Maritime Vietnam Fremtidige faciliteter i Vung Tau
The 3 possible locations for rig upgrades 1 2 3
Fremtidig vækststrategi Log-On 2010 - Semco Maritimes strategi for vækst Vækstmål: Omsætning på 2,8 mia. DKK i 2010 Skal opnås via fortsat fokus på: Opkøb Organisk vækst Vision Vi vil til stadighed udvikle jobs og vilkår, der giver vores medarbejdere faglige og personlige udviklingsmuligheder, så de kan skabe kreative og innovative løsninger til gavn for vores kunder og andre interessenter
Konsekvenser af Finanskrisen - hvilke konsekvenser har finanskrisen for Semco Maritimes vækststrategi? Øget fokus på analytisk tilgang til internationalisering (market research udføres) Olieprisens påvirkning på investeringer i markedet Lav kurs for dollar samt pund påvirker konkurrenceevne for arbejde udført i Danmark Derfor bl.a. fokus på fabrikation i Vietnam