Projektudvikling Workshop om stærkere projektansøgninger 15. december 2014
Program 14.00-14.15: Støtteprogrammer og tendenser 14.15-15.00: 3 værktøjer til holistisk projektudvikling 15.00-15.15: Pause 15.15-16.00: Projektudvikling i praksis: Innovaytmetoden 16.00-16.30: Spørgsmål og afrunding
INNOVAYT Privat partner-ejet konsulentfirma stiftet i 2006. Et af Europas mest succesfulde teams inden for Grant Consulting. Mere end 350 EU- og nationale ansøgninger, herunder allerede involvering i op mod 100 H2020-ansøgninger. Kerneekspertise i EU/nationale forskningsog innovationsansøgninger, med succesrate over 50%. 19 ansatte i København, Braga og Oslo. Kunder over hele Europa. Stærk kundebase og track record I Nordjylland. Stort netvæk til virksomheder og videnpartnere I Europa. 3
Støtteprogrammer og tendenser
Horizon 2020 EXCELLENT SCIENCE INDUSTRIAL LEADERSHIP SOCIETAL CHALLENGES Nyheder Kontinuitet Funding Kobling for af frontierlevel forskning og innovation støtte til hele Innovationskæden, research fra forskning til markedsmodning, fx. Mobility funding Access Demonstration to og innovative indkøb. infrastructure Fokus på Samfundsmæssige Udfordringer og Key Enabling High-risk/potential Technologies forskningsudfordringer afledt af store udfordringer, research fx. Sundhed, fundingfødevaresikkerhed og grøn energi Deltagelsesregler simplificering, nye støtteregler; men også høj grad af kontinuitet Programstruktur kendt blanding af tematiske calls, bottom-up programmer og støtte til frontlinjeforskning og mobilitet mv. Støtteinstrumenter støtte til samarbejdsprojekter udgør stadig hoveddelen, suppleret af støtte til individer i særlige programmer Ansøgningsformater i store træk uændrede Excellence, Impact, Implementation
H2020 SME-instrument Programme Opportunity Grant size Duration Subsidy rates Partner requirement Project result SME instrument phase 1 50 k 6 months Lump sum (70k budget) 1 Business plan SME instrument phase 2 ½-2½ M 5 M (Bio) 1-2 years 70% + 25% 1 Product/application ready for market launch (TRL 6 and beyond) Comments Relevance Top-down topics under all challenges Not R&D project, but innovation project with market maturation aspects Funded SMEs to be allocated strategy coaches Clearly innovative products with high market potential Only SMEs are funded Deadlines: 4 times each year For all types of SMEs with demonstrated products/technologies
Technology Readiness Levels (TRL) (TRL 4 - technology validated in lab TRL 5 - technology validated in relevant environment) TRL 6 - technology demonstrated in relevant environment TRL 7 system prototype demonstration in operational environment TRL 8 system complete and qualified RESEARCH NEW KNOWLEDGE/TECHNOLOGIES RESEARCH AND DEVELOPMENT TECHNOLOGY DEMONSTRATION MARKET UPTAKE TRL 2 3 4 5 6 7 8 9 Basic research Applied research Prototyping Demonstration MARKET
Projektudvikling 3 værktøjer
Oversigt PROJEKTIDÈ Drivers Strategi Impact
Traditionel projektudvikling Software and service system for infrastructure mapping Ny sensorteknologi skaber nye muligheder Virksomhed X har identificeret markedsmulighed Y Forsker X ønsker at forske i Y
LOGIC CHAIN Industrial/economic/ social problem Big Thing, need, driver Business opportunity There is no solution at the moment; the current solution is too costly; the current solution is dangerous; etc. However there are also barriers that stop our answer from happening naturally, e. g. customers uncertainty that the solution will fulfill the needs Barriers to solve this Your innovative solution Barriers for your solution Need for this project If funding is provided, we ll get over the barriers, provide the best solution, meet the market needs, and make the problem go away This is why there is a need for final testing, adaptation, documentation, certification, showcasing, replication, etc. 11
SWOT / TOWS Opportunities Markedsmulighed Uopfyldte brugerbehov Threats Større konkurrenter arbejder på lign. produkter Strengths Track record og Kompetencer Salgsorganisation Maxi-Maxi strategy Byg på eksisterende markeder og viden om brugere Maxi-Mini strategy Udnyt salgskompetencer til at opfange brugerbehov Weaknesses Lille firma med begrænsede ressourcer Mini-Maxi Nichestrategi til skabelse af hurtig markedsadgang Mini-Mini Innovér kontinuerligt med brugere for at imødegå konkurrence
Innovayt Matrix Model 3 Impact Vectors 3 Levels of Analysis 9 generic modules as the backbone of impact analysis
Match with proposal sections 1. EXCELLENCE 1.1 Objectives 1.2 Relation to the work programme 1.3 Concept and approach 1.4 Ambition 2. IMPACT 2.1 Expected Impacts a) Users/Market b) Company 2.2 Measures to maximize impact a) Dissemination & exploitation b) IPR, regulatory issues